Product category:
Food Packaging
News Release from: Alcan Packaging Cumbria | Subject: Lightbody's Celebration Cakes packs
Edited by the Manufacturingtalk Editorial
Team on 20 May 2005
Lacquers Give Thornton's Cakes
Sophisticated Look
Alcan Packaging Cumbria is supplying what it described as stunningly attractive packaging for a new cake range from Thornton's.
Alcan Packaging Cumbria is supplying what it described as stunningly attractive packaging for a new cake range from Thornton's A well-developed relationship with Lightbody's Celebration Cakes allowed Alcan Packaging the opportunity to share its best advice at the earliest stage, creating the optimum printed result and displaying the very best qualities of the flexo process
This article was originally published on Manufacturingtalk on 3 Jan 2006 at 8.00am (UK)
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The use of not only matt lacquer over print areas but also gloss lacquer around the clear window area of the individual wraps highlights the product itself.
Thornton's works closely with Lightbody's, developing innovative products and packaging designs for the cake market.
The direct wraps for the Individual Cakes, as well as flow-wraps for multipacks, have a sophisticated look, reflecting the positioning of the Thornton's brand.
The two variants, hazelnut and toffee, have exceptional on-shelf impact created by the combination of great design and exceptional print quality said Alcan.
Close collaboration between all the parties effectively ensured that the full range of expectations was easily achieved added the company.
"Having worked with Alcan previously selecting the company to supply the packaging for the Thornton's Individual Cakes was a natural choice.
The end result has certainly met all our requirements," explained David Findlay of Lightbodys.
Lightbodys commissioned its new cake production facility during 2004 as an extension of its existing site in Hamilton (Scotland).
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