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Mailable Printed CD Pack And Presentation
An
Atomic MK product story
Edited by the Manufacturingtalk editorial team
Jan 3, 2006
When assessment software provider Questionmark Computing wanted to deliver promotional CDs to over 20,000 prospective clients, Atomic MK provided the answer.
When assessment software provider Questionmark Computing wanted to deliver promotional CDs to over 20,000 prospective clients, Atomic MK provided the answer to displaying the CD and presenting supporting information.
The POP CD package, a mailable cardboard wallet, with printable surfaces inside and out, was chosen to house the CD.
The tabbed wallet, when opened, reveals the enclosed CD, which rises in to display position, inviting the recipient to remove and play it.
Questionmark used the POP CD to deliver information to those enquiring through its web site and for promotional purposes at exhibitions.
The company's products are used worldwide by organisations to deliver interactive assessments of skills and measurement of knowledge and attitudes.
Angela O'Leary from Questionmark reported: "We gave the package away at trade shows and people were very keen to take the information away in such a compact form.
The POP CD looked good, caught people's eye and reflected the high professional standards of Questionmark.
We were able to offer visitors something a little different from the norm and as a result the promotion has been extremely successful, resulting in a great number of enquiries.".
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