Product category:
General packaging materials, equipment and services
News Release from: DuPont (UK)
Edited by the Manufacturingtalk Editorial
Team on 23 June 2006
O Boticario chooses DuPont Surlyn
O Boticario chooses DuPont Surlyn for the packaging of its new anti-aging skincare line
Following initial successful adoption for several of its fragrances, well-known Brazilian cosmetic company O Boticario has chosen DuPont Surlyn for the packaging of its Vitactive new anti-aging cream Available on the South-American market since mid-June 2006, the product is part of a recently-launched luxury skincare line, which is the result of in-depth market research with over three thousand consumers
Surlyn was selected as the material for the round cream jars as it allows the creation of thick-walled packaging with glass-like transparency.
This decision is a true innovation in the Brazilian personal care market, traditionally dominated by glass.
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