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Epicor Awarded 2003 "Product of the Year" Award

An Epicor product story
Edited by the Manufacturingtalk editorial team Feb 16, 2004

Epicor Awarded 2003 "Product of the Year" Award by Customer Inter@action Solutions Magazine

Epicor Software Corporation (NASDAQ: EPIC), a leading provider of integrated enterprise software solutions for midmarket companies, announced today that Technology Marketing Corporation (TMCT)'s Customer Inter@action Solutions magazine, a premier publication in the CRM, call center and tele-services industries since 1982, has named Epicor's eMarketing solution as a recipient of a Product of the Year Award for 2003.

According to Customer Inter@action Solutions' editor-in-chief, Rich Tehrani, Epicor was selected because it has gone the extra mile to help improve both the customer experience and the return on investment for the companies using it.

"Epicor is a clear leader in the CRM sector.

We're proud to reward their hard work and innovation with a Product of the Year Award for 2003," said Tehrani.

"Each year, Customer Inter@action Solutions magazine bestows the honor of Product of the Year on companies that demonstrate the creme de la creme of technological advancements and application refinements.

Choosing the winners was a difficult process, and the editorial team spent many hours studying the applications we received from vendors, as well as looking through materials they collected on their own during the past year." The eMarketing module is a comprehensive campaign management solution that enables the swift design and deployment of targeted e-mail marketing campaigns that deliver measurable results.

By managing the entire campaign cycle - from identifying and importing contacts to creating targeted e-mails with a corresponding Web landing page, Epicor's eMarketing solution can help streamline business processes, increase marketing productivity, improve communication, drive sales and profits, and gain competitive advantage.

Built on the Microsoft.NET Framework, eMarketing utilizes XML Web Services, enabling relatively seamless integration to Epicor's CRM solutions and other non-Web Services based solutions.

"Recognition as a Product of the Year Award winner reinforces Epicor's position as a provider of high-quality CRM solutions for the midmarket," said Ian Walker, Vice President and General Manager of Operations, EMEA for Epicor.

"We are honored to be acknowledged by TMC and Customer Inter@action Solutions for our accomplishments in providing powerful business performance solutions that help drive revenues through increased customer loyalty and satisfaction." Epicor, a three-time recipient of TMC's Product of the Year award, and its eMarketing solution is featured in a winner's profile in the January 2004 issue of Customer Inter@action Solutions.

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