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Product category: Printing materials, equipment and services
News Release from: EskoArtwork | Subject: Esko Scope software, Xerox iGen3, Docucolor
Edited by the Manufacturingtalk Editorial Team on 01 January 2007

Esko Appoints Xerox As Pack Software
Distributor

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Xerox is to become a European distributor for some of Esko's packaging software and hardware, as part of a digital printing service for the packaging industry.

Xerox is to become a European distributor for some of Esko's packaging software and hardware, as part of a digital printing service for the packaging industry The Esko products will be sold in all countries where Xerox Europe operates, with Esko providing after-sales service and support

The agreement between the two companies incorporates a series of digital front end products from the Esko Scope software family, that will operate as a complement to the variable data capabilities of the Xerox iGen3 digital press and the Xerox Docucolor 8000, 7000 and 5000 family of digital presses, said Esko.

Those presses are said to be capable of producing short run packaging, together with finishing possibilities that include an in-line ultraviolet coater that applies a permanent, scratch free coating.

The Esko suite of products for Xerox features Deskpack, its pre-press software that turns Adobe Illustrator CS2 in to a full packaging design and pre-production tool, said Esko.

Deskpack allows the designer to visualise the packaging, or carton being modelled, in three-dimensions.

Also included are Plato, an Adobe certified step-and-repeat application for folding cartons and labels and Backstage, Esko's workflow server.

Additionally, Xerox will distribute Esko's Kongsberg XE10 and i-XE10 digital cutting and creasing tables, used for mock-ups, sample making and converting short packaging runs.

According to Esko, producers of consumer goods and pharmaceutical companies face increasing pressure to optimise their supply chains from design to finished products.

Test marketing, for samples of consumer goods or trails of test drugs, is expensive and time consuming using traditional print for short runs.

However, according to Esko, with the Scope and Deskpack software modules and the Kongsberg XE10 and i-XE10 die-less converting tables, Xerox now can provide pre-print and post-print packaging capabilities, enabling the iGen3 and the Docucolor range to operate in short-run packaging.

Anoush Gordon, director and general manager of the production group at Xerox UK, said: "Our agreement with Esko demonstrates our strategy of opening new business opportunities through working with our partners.

The Xerox iGen3 is supremely positioned to print new test marketing applications for products, for example in the pharmaceutical, toy and health and beauty sectors.

The variable data print capabilities make the iGen3 a valuable tool in creating many variants of package designs required for test marketing." Carsten Knudsen, Esko's president and chief executive officer, added: "With Esko, Xerox digital press customers now will have access to the most advanced technologies for packaging pre-production.

This will enable them to become more efficient and professional in their operations and to optimise their workflow by taking time, cost and risk of errors out of the process." The Esko software and hardware will be available in the UK from the second quarter of this year through the Xerox sales network.

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