Product category:
Document and workflow management software
News Release from: Exstream Software
Edited by the Manufacturingtalk Editorial
Team on 21 March 2003
2003 Marks 5 Year Anniversary of
Exstream Software
Over 100% Revenue Growth for the Past Three Years, More than 1000 Users Worldwide and Innovative Customer Service Practices are Among Exstream's Many Accomplishments
Exstream Software marks the arrival of its fifth anniversary with a wealth of significant accomplishments and exciting innovations Founded in 1998 by entrepreneurs and long-time digital publishing industry experts, Davis Marksbury and Dan Kloiber, Exstream has achieved revenue growth of more than 100 percent for the past three years
This article was originally published on Manufacturingtalk on 17 Aug 2006 at 8.00am (UK)
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This impressive growth is due to the fact that Exstream's award-winning Dialogue software is quickly becoming the standard for high performance enterprise personalisation.
Exstream serves all kinds of companies - from small businesses seeking a competitive edge to multi-national corporations - across a wide range of key markets that include financial services, insurance, banking, service bureaus, telecommunications, utilities and retail.
To date, close to 200 sites worldwide have successfully implemented Dialogue.
Further reading
UnumProvident Selects Exstream's Dialogue
UnumProvident (UNM) has selected its Dialogue software to be a common platform for designing, managing, and producing the communications it delivers to policyholders through multiple channels.
Certified for SAP NetWeaver status for Dialogue
Exstream Software has announced its Dialogue 5.0 enterprise document personalization software has achieved certification from SAP AG for integration with the SAP NetWeaver platform.
Rapid Growth Using Exstream's Dialogue
Exstream Software has announced positive reports from Kaye-Smith, a full-service integrated solutions provider located in Renton, WA using Dialogue since 2003.
Over 50 new companies adopted Dialogue last year, and Exstream plans to double that number in 2003.
Several new customers include industry giants such as AFLAC, which plans to use Dialogue for the production of 80 percent of its 208 million documents; CIGNA, producing communications for 1.5 million retirement plan participants; and Total System Services (TSYS), implementing Dialogue to personalise up to 100 million bank statements monthly.
Other companies on Exstream's impressive client list include: ATandT, American Express, J.P.
Morgan, KeyCorp, Fidelity Investments, ING, Time Customer Service, Merrill Lynch and Federated Department Stores.
The use of Dialogue by Merrill Lynch and CIGNA contributed to these companies winning the prestigious DALBAR award for communications excellence.
"The demands of customers, partners and employees for electronic content is forcing many enterprises to re-evaluate how they produce content," said Garth Landers, research analyst at Gartner.
"A large percentage of correspondence in the business-to-consumer (B2C) arena is still paper-based".
"However, competitive pressures and demands from consumers and other enterprises are forcing many enterprises to augment their content delivery processes to include multiple options".
From its inception, Exstream's vision was to develop a product that would enable companies to create any kind of personalised communication - from high-volume, complex statements to ondemand direct marketing and fulfillment to ad hoc correspondence generated interactively over the Web - while substantially reducing time to market.
Exstream's product, Dialogue, is a revolutionary solution that combines personalised document creation, campaign management and tracking, and multi-channel delivery in one easy-to-use software suite.
Due to Dialogue's extremely high performance engine and its intuitive graphical interface, companies are experiencing up to 80 percent in cost reductions and getting to market up to 40 percent faster.
Over the past five years, enhancements to the product have been on-going and so significant that today Dialogue has over 40 fully integrated modules, allowing companies to create and deliver fully personalised communications such as complex 401(k) statements, policies, publications, contracts, marketing pieces, correspondence and more - in half the time it takes with other solutions.
Dialogue's sophisticated content management, campaign management and tracking capabilities help businesses of all sizes segment their customer base and treat different customers differently, depending on their value and growth potential.
This ultimately drives increased customer loyalty and additional revenue through cross-sell and up-sell opportunities.
"Dialogue fits perfectly with our strategy to communicate with participants on their terms".
"It enables us to send personalised, targeted messages to individuals based on their particular situation," said Kelly Rome, project manager, CIGNA.
"It's very user-friendly, allowing us to get to market with a new statement in half the time it previously took".
Exstream attributes much of its success to an unprecedented attention to customer care that provides myriad opportunities for customers to become part of the company's ongoing development process.
Customers are able to access some of the most advanced customer support tools on the market through Exstream's trio of web-based support systems.
Resolve supports the customer relationship with issue tracking and the ability to accept software enhancement requests; Exchange offers a knowledgebase of procedures, tips and shortcuts; and Exact allows customers to submit their applications to Exstream for inclusion in its ongoing testing environment, and substantially reduce their regressions testing effort for implementing new versions of the software.
"Our goal is to have 100 percent satisfaction among all our customers," said Davis Marksbury, president and CEO of Exstream Software.
"We are not satisfied until our customers are in production and happy".
"Staying customer-centric has until now been one of the keys to our success, and will continue to guide us into an even more exciting and successful future".
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