Product category:
Document and workflow management software
News Release from: Exstream Software | Subject: Dialogue
Edited by the Manufacturingtalk Editorial
Team on 06 August 2002
Time Customer Service Chooses Dialogue
Dialogue Helps Time Customer Service Deliver Personalized Communications Eight Times Faster than Previous System
Exstream Software has announced that Time Customer Service (TCS), the magazine fulfillment centre for the Time family of magazines, has chosen its Dialogue software to produce more than 500 million time-sensitive documents annually TCS executes document creation and fulfillment for forty well-known magazines, including Time and People
This article was originally published on Manufacturingtalk on 17 Aug 2006 at 8.00am (UK)
Related stories
Powergen Satisfied with Dialogue
Leading UK Energy Supplier Reduces Costs and Speeds Time to Market with Critical Customer Communications
Significant Benefits Using Dialogue Software
Central and South America's Leading Provider of Telecommunications Benefits from Dialogue to Create User-friendly Statements and Decrease Document Production Time by 40 Percent
TCS also manages five facilities involved in the mail processing, telemarketing, warehousing, and shipping of subscription-related materials for its magazines.
Using Dialogue, TCS plans to increase the speed for creating personalised direct mailers, renewal notices, billing statements, and other customer correspondence.
Dialogue's ability to efficiently handle high-volume and on-demand personalised document creation, its ease of use, and its capacity to acquire information from multiple data sources were major considerations in TCS's choice of Dialogue.
"Quick document development and processing is critical to streamlined magazine fulfillment services," said Terry Kaufmann, manager of applications development at TCS.
"Dialogue allowed us to process 683 documents per CPU second versus only 83 documents per CPU second with our previous technology".
"Additionally, Dialogue's ease of use enables us to deploy staff of varying skill sets throughout our production facilities," explained Wayne Coe, project leader of marketing and fulfillment systems at TCS.
Dialogue's Dynamic Data Access module makes it possible for TCS to collect and update customer data from various sources, write reports, execute user-written routines and process transaction data in real time.
This gives TCS the ability to incorporate personalised, full colour messages and graphics - such as magazine rates or special premium offers - into various 1:1 direct mail pieces.
Dialogue's "create once, deliver anywhere" capability saves TCS significant time and money by eliminating the need to change the application design to accommodate different print and electronic outputs.
Additionally, Dialogue's robust content management increases TCS's overall productivity.
"Time Customer Service's desire for a more efficiently run operation underscores their concern for meeting customer needs," said Davis Marksbury, president and CEO of Exstream Software.
"We are excited that Dialogue is helping TCS deliver fully personalised communications faster than ever".
• Exstream Software: contact details and other news
• Email this article to a colleague
• Register for the free Manufacturingtalk email newsletter
• Manufacturingtalk Home Page
Search the Pro-Talk network of sites
