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US packaging exhibition generates interest

A Packaging Machinery Manufacturers Institute product story
Edited by the Manufacturingtalk editorial team Jan 22, 2007

US packaging exhibition - Pack expo International 2006 - welcomed 45,741 buyer attendees, up 553 from the 2004 show.

Pack expo International 2006, a comprehensive packaging tradeshow in the world's largest packaging market, delivered 45,741 buyer attendees, up 553 from the 2004 show.

The show saw increases in all attendance levels, including buyers, exhibitors and international attendees.

In addition, the number of exhibiting companies and net square footage increased over 2004.

Using their personalized My Pack expo online business tool before and during the show, Pack expo buyer attendees established 100,404 'exhibitor must-see lists', created 24,825 personal maps to locate exhibitors they wanted to know more about, and viewed 3,247,889 pages of packaging supplier and Pack expo show information.

Taken all together, more than 1.1 million direct business-to-business connections were made through Pack expo.

"More than seventy percent of the Pack expo attendees personalized their tradeshow experience utilising a My Pack expo portal," noted Charles D Yuska, president and CEO of the Packaging Machinery Manufacturers Institute (PMMI), sponsors and producers of Pack expo.

"In the past, show attendance was the sole indicator of event success; today, personalized connections are the measurement every exhibitor and attendee should care about, after all, finding a solution tailored for an individual person or company's packaging challenge is what every attendee seeks.

The My Pack expo portal tool was free to all Pack expo attendees via Packexpo.com, PMMI's newly expanded online business tool.

Using the tool, Pack expo attendees were able to plan their tradeshow experience and focus their efforts on the technologies, suppliers and educational programming about which they wanted to learn more.

"Pack expo is about connecting the consumer and industrial goods companies that attend the event with suppliers that can solve the toughest packaging challenges," added Yuska.

"The My Pack expo tool allowed for strong matching before the event, therefore onsite lead quality was exceptionally high and matchmaking will continue going forward.

The My Pack expo tool will remain open and available for both attendees and exhibiting companies for three months.

Users will have access to their saved searches, supplier information and other connectivity features.

"The end of the show is just the beginning for Pack expo exhibitors and attendees," noted Yuska.

"Through Packexpo.com, the show will be extended online and Pack expo participants will continue to be linked directly to each other via My Pack expo.

Pack expo International was held October 29 - November 2, 2006.

"Pack expo continues to draw the entire packaging industry together for five days of marketplace interaction, education and networking," said Yuska.

"We appreciate the continued support of Pack expo, especially for the 50th Anniversary Edition this year, and look forward to working together with the industry to continue to strengthen the Pack expo event.

The next Pack expo International will be held November 9-13, 2008 at McCormick Place in Chicago, IL.

Pack expo Las Vegas will be held October 15-17, 2007 at the Las Vegas Convention centre in Las Vegas, NV.

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