Product category:
General packaging materials, equipment and services
News Release from: Packaging Automation | Subject: PA182 heat sealer
Edited by the Manufacturingtalk Editorial
Team on 13 May 2005
Heat Sealing Cheese Pots For Supermarket
Word of mouth is so often the best form of advertising and that was the case when top UK traditional cheese producer Butlers Farmhouse Cheeses was on the lookout for a new heat-sealing machine.
Word of mouth is so often the best form of advertising and that was the case when top UK traditional cheese producer Butlers Farmhouse Cheeses was on the lookout for a new heat-sealing machine Executives at Butlers had heard of Packaging Automation but had no direct experience of its equipment
This article was originally published on Manufacturingtalk on 17 Jan 2005 at 8.00am (UK)
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Then a chance meeting involving Butlers' engineering manager and a colleague who had used Packaging Automation - and liked what he had bought from the company - changed all that.
Butlers went to view Packaging Automation's equipment and the result was the installation of a PA182 gas flushing semi-automatic, hand-turned rotary table heat sealing machine, now sealing pots of cheese for the Asda supermarket chain.
The machine had been ordered before Butlers' current packing manager Alan Whiston took up his post but he said that he too had heard about Packaging Automation's equipment.
And when the machine arrived he was instantly struck by its robustness and quality engineering.
Whiston said: "We are very happy with it, so much so that having recently won an order for a new cheese from Marks and Spencer, we will be going back to Packaging Automation for new tooling so the machine can seal that as well." And that might not be the end of the relationship between the two companies.
Since Butlers was set up over half a century ago by Tom and Jean Butler, it has built up a reputation for its range of cheeses, which includes several different varieties of Lancashire and other regional cheeses like Wensleydale, Red Leicester, Cheshire and Cheddar.
Packaging Automation sales engineer Jason Huckle said that apart from word of mouth, the order from Butlers also relied heavily on Packaging Automation's willingness to listen to customers' needs and its willingness to work with them to help find a perfect solution.
Huckle said: "We undertook sealing trials at Packaging Automation, trying out a number of different gases and atmospheres until they were satisfied they had the right one.
The job was typical of how we work with our customers to make sure that what we are providing meets their needs exactly.".
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