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Returnable Packaging Emphasis In Corporate ID

A Schoeller Arca Systems product story
Edited by the Manufacturingtalk editorial team Apr 12, 2006

Following its formation in February 2005, Schoeller Arca Systems, has launched a new corporate image.

Following its formation in February 2005, Schoeller Arca Systems, has launched a new corporate image.

The company's image comprises a new logo and new images on its website.

Images, made of up products such as bottles, fruit and stamps arranged in a pattern, are used on the website and other promotional material to depict those market sectors.

The new logo is made up of the company name surrounded by a sweeping elipse, which symbolises returnable systems.

A tagline, 'creative solutions for better returns', is said to demonstrate that Schoeller Arca Systems is dedicated to helping customers reduce their overall logistics costs and enhance product branding.

Schoeller Arca Systems, whose UK headquarters is in Oxfordshire, provides plastic packaging products and services.

Its systems are used in a range of industries, including automotive, retail and postal services.

Tim Ansell, the company's managing director in the UK, commented: "The new corporate image demonstrates how we have successfully merged the two businesses to create a market leading company, which offers a great customer service.

The pictures used on our website are related to our customers' markets, showing how the business is focussed towards meeting the needs of our customers.".

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A Pro-talk Publication

A Pro-talk publication