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Product category: Laser marking systems
News Release from: DataLase | Subject: DataLase Packmark laser coding and marking
Edited by the Manufacturingtalk Editorial Team on 02 February 2006

Laser light speeds up lable printing

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Combining chemistry, substrate conversion and laser energy a system uses very low power laser light for the high speed printing of consistently stable information on primary packaging.

DataLase (formerly Sherwood Technology) the colour change technology company, announces that its coding and marking solution, DataLase Packmark (formerly DataLase), offers unique benefits over other coding and marking techniques Combining chemistry, substrate conversion and laser energy, this groundbreaking process uses very low power laser light for the high speed printing of variable information on primary packaging

By implementing DataLase Packmark, brand owners enjoy a number of immediate benefits including increased productivity, image stability and a process that is environmentally friendly and low maintenance.

DataLase Packmark is a unique, patent-pending, coding and marking solution for applying on-demand variable information to primary packaging materials.

The process uses a robust, inert inorganic additive, DataLase Packmark, which undergoes a colour change reaction to form a positive contrast image or code once exposed to a computer controlled low level energy beam emitted from an industrial CO2 marking laser.

Due to the stability of the image produced, this innovative solution, which has a wide range of applications relating to coding, marking and tracking and tracing, provides extreme protection for brand integrity.

The material to be marked can be treated either by direct doping of DataLase Packmark into the substrate or its existing surface coating, or by a separate coating or printing operation.

The subsequent laser imaging process does not require any ink or ribbons and is virtually maintenance free.

The process is equally suitable for any type of primary packaging substrate including flexible packaging, paper, board and plastics.

The technology's versatility makes it ideal for a wide range of coding and marking applications.

DataLase Packmark is available via a number of DataLase licence partners (for example Sicpa, Rad-Cure, Siegwerk, XSYS, Domino), and early market adopters include Mueller Dairy and George Weston Foods.

"There is only one patent-pending process available globally which offers these unique benefits to brand owners," comments Andrew Jackson, applications marketing manager of DataLase.

"By using DataLase Packmark, brand owners are not only able to remove consumables from the production line, increase productivity and efficiency, but also apply a brand protection technique, all in a single process." DataLase was renamed DataLase Packmark following the rebranding of the company in January 2006, in line with its changing market focus from a technology company to a total solutions provider.

The rebranding exercise is a precursor to the launch of a significant market-ready product portfolio in 2006.

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