Product category:
General packaging materials, equipment and services
News Release from: DataLase | Subject: Casemark
Edited by the Manufacturingtalk Editorial
Team on 08 May 2006
Label replacement for outer case
packaging
DataLase, originators of the award winning DataLase process, has launched a cost-effective label replacement solution for outer case secondary packaging, DataLase Casemark.
DataLase (formerly Sherwood Technology), originators of the award winning DataLase process, has launched a cost-effective label replacement solution for outer case secondary packaging, DataLase Casemark Requiring no inks, ribbons or applicators while being virtually maintenance free and achieving almost 100% production uptime, this groundbreaking process provides significant benefits over traditional print-and-apply labelling techniques
This article was originally published on Manufacturingtalk on 5 Jun 2006 at 8.00am (UK)
Related stories
Colour change marking for packaging
DataLase will unveil its new cost-effective label replacement solution for outer case secondary packaging, DataLase Casemark, on stand 5511, at Labelexpo Americas 2006.
Lasers activate non-ink label printing
Achieving 100% production 'uptime' a label printing process uses an additive or coating that changes colour when exposed to a low-power CO2 laser - needing no inks, ribbons or applicators.
By implementing DataLase Casemark, brand owners can enjoy substantial cost savings of around 30-50% for a medium volume line with an investment payback time of less than a year.
Additionally, it is the only system capable of delivering a consistently verifiable bar code on-line-and-direct-to-carton.
Furthermore, this non-contact laser imaging process allows for late pack customisation to take place at any point in the packaging line and even within the retail chain.
Further reading
Colour change tape replaces labels
DataLase (formerly Sherwood Technology), originator of the award winning DataLase process, unveils a new addition to its DataLase Casemark offering - DataLase Casemark Tape.
Case Marking System's Technical Innovation Award
Datalase, originator of the Datalase process, has been awarded the 'highly commended' accolade for Datalase Casemark, its alternative to print-and-apply labels, at the UK Packaging Awards.
This means that on-line marketing information such as special offers and promotions as well as brand and product changes can be readily updated eliminating the need for expensive reprints.
DataLase Casemark is a fully integrated system which replaces the conventional self adhesive, thermal transfer printed labels and the large character inkjet printing applied to outer cases.
It works by applying a robust, inert inorganic coating onto the specific label area of the outer case as the packaging is being produced.
On the final production line, a computer controlled low level energy beam emitted from an industrial CO2 marking laser 'writes' the required label data onto the mark area causing a colour change reaction of the coating from white to black.
DataLase Casemark significantly enhances production line efficiency via a number of unique features.
Imaging occurs without contact with the substrate meaning that there is no physical induced thermal print head wear, hence no maintenance is required.
Unlike printing inks or inkjet fluids, the laser-marked image is not prone to 'bleeding' on absorbent substrates.
Additionally, this innovative process totally eliminates the need for expensive consumables such as inks and ribbons.
DataLase Casemark is an integrated stand-alone label replacement technology.
The solution offers complete flexibility in the location of the laser marker with DataLase Casemark applications to suit specific line configurations.
• DataLase: contact details and other news
• Email this article to a colleague
• Register for the free Manufacturingtalk email newsletter
• Manufacturingtalk Home Page
Search the Pro-Talk network of sites
